Transform Consumer Experience Track
Geisinger modernized the care search process, including the creation of a comprehensive provider directory—one that tracked consumer access analytics, particularly for provider searches, to drive online traffic and conversion.
Learn how a system-wide initiative, grounded in collaboration with providers, propelled Geisinger’s digital evolution and improved both data accuracy and organic web traffic by 30%.
Presented by:
Sarah Sommer
Vice President of Digital Engagement
Geisinger (Danville, PA)
Erin Jospe, MD
Chief Medical Officer
Kyruus
Kyruus delivers proven provider search, scheduling, and data management solutions that help health systems match patients with the right providers across multiple points of access.
19999 W Country Club Dr, Aventura, FL 33180, USA
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