Content is King! Why Health Providers Should Send More Targeted Content Emails

Ways You Can Personalize Email Outreach Without Worrying About PHI & HIPAA

Why do the big consumer brands fill your inbox? Because it works. They monitor your interactions with them, then drip messaging and calls-to-action about those topics of interest. Yes, they go too far, but there are lessons there.

Today’s consumers expect you to PUSH your most appropriate content for their situation to them.

Join us to hear Emilie share why & how health system marketers can emulate these concepts without running afoul of privacy concerns. Tune in for tips on opt-ins, immediacy, cadence, targeting, and more.

In this 1-hour webinar:

• A high-level look at HIPAA and marketing opt-ins
  
  
• Examples of how to use variations of PUSH marketing
  
  
• Simple tips and takeaways that you can put to good use

Presented by:

Emilie Ansel
Chief Executive Officer 
Private Health News

REGISTER HERE