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The Importance of Inclusive Language

The Importance of Inclusive Language

Diversity, equity, and inclusion (DEI) work is a journey. We’re all at various points along the continuum and the...

Posted By Phase2 on 08/04/2022

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Diversity Equity Inclusion DEI Communications Strategy Inclusive Language

Refocus. Reset. Rebrand for Mental Health.

Refocus. Reset. Rebrand for Mental Health.

Keep your brand in step with the mental wellness movement.Although “mental hygiene” was first coined in the...

Posted By Frederick Swanston on 07/14/2022

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Rebranding Mental Health Support Accessibility Diversity Equity Inclusion Marketing Strategy

How to Create Healthcare Content for a Neurodivergent Audience

How to Create Healthcare Content for a Neurodivergent Audience

Nowhere is clear and accessible content more critical than in healthcare. The difference between “OK, I understood...

Posted By Aha Media Group on 06/17/2022

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Content Strategy Content Writing Copywriting Inclusivity Accessibility Neurodivergent Audience

How to Incorporate Diversity, Equity & Inclusion Into Your Healthcare Content [Examples]

How to Incorporate Diversity, Equity & Inclusion Into Your Healthcare Content [Examples]

You work in healthcare because you want to help others. Of course, you want your hospital or health system to be a place...

Posted By Aha Media Group on 06/03/2022

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Diversity Equity Inclusivity DEI Content Strategy Copywriting Marketing Strategy

Why Knowing Your Endgame Is Everything in Hospital Email Marketing

Why Knowing Your Endgame Is Everything in Hospital Email Marketing

Start with the endgame.That’s what I kept thinking as I prepped for our recent webinar on Rethinking Your Email...

Posted By Aha Media Group on 03/02/2022

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Email Marketing Content Marketing Content Strategy Digital Strategy

Survey Results: Healthcare Marketing Trends and Challenges for 2022

Survey Results: Healthcare Marketing Trends and Challenges for 2022

The last two years have thrown us curveball after curveball when it comes to healthcare marketing and content strategy....

Posted By WriterGirl & Associates on 01/25/2022

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Marketing Trends 2022 Survey Marketing Strategy Content Strategy SEO Telehealth

How to Authentically Diversify Your Marketing Strategies

How to Authentically Diversify Your Marketing Strategies

As marketers, it’s incredibly important to make sure your audience feels seen, understood and accurately represented....

Posted By MHP / Team SI on 12/30/2021

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Marketing Strategy Content Strategy Diversity Inclusive Content Brand Communication Engagement

Notes from #SHSMD2021

Notes from #SHSMD2021

Highlights and reflections from this year’s SHSMD Connections conferenceThe in-person phase of #SHSMD2021 in San Antonio...

Posted By Core Health on 11/12/2021

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SHSMD2021 Insights Marketing Strategy Strategic Planning

Marketing to the LGBTQ+ Community

Marketing to the LGBTQ+ Community

Finding a healthcare provider is not always easy, but for the community represented by the LGBTQ+ acronym (generally defined...

Posted By Coffey Communications on 08/23/2021

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marketing LGBTQ healthcare

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