Seventeen vs Seventy – the advertising review blog from Frederick Swanston, featuring Liv and Oma, granddaughter and grandmother.
Like any family, sometimes they agree, and sometimes they agree to disagree. So watch the commercials. Read the reviews. And see if your opinion aligns more with a teenage girl or a card-carrying member of AARP.
About the Contenders:
Liv - 17 Years Old
A shooting guard on her double State Championship high school basketball team, Liv is no stranger to competition. She brings her fierce winner-takes-family-bragging-rights spirit to every review.
Uma - 70 Years Young
A descendant of famously feuding families, the Hatfields & McCoys, Oma is always up for a friendly fight. She doesn’t shy away from a heated debate, even when that argument is over the cultural contribution of an ad for Skittles.
This weeks ad Pringles | Sad Device
This commercial made me laugh on the inside because it was corny. I also like how it gave viewers new flavors that we could try. I’ve also never heard of the idea to stack three different Pringle chips together. I’m excited to try that out! I give this commercial 4/5 stars!
Loved it! I thought that Alexa, as the great observer of all our lives and yet can’t participate in it, was very funny. Who, but Alexa, would know how many stack combinations there are? Now I do, 318,000! Haha!
Frederick Swanston is a full-service advertising agency with capabilities in creative, brand development, media strategy and placement, web development, interactive, direct marketing and research.
How Frederick Swanston helped inspire Memphis to get their COVID-19 vaccine when skepticism was on the rise.The AssignmentMethodist Le Bonheur Healthcare asked FredSwan to develop ...read more
As marketers, we work for weeks – or even months – on a campaign. We argue over the direction, debate the necessity of every letter of copy and tweak the creative at least ...read more
Remember the story you told at your in-laws’ Thanksgiving dinner table that ended in awkward silence and a scowl from grandma? We’ve all been there. Yet, somehow, when ...read more
We recently attended the 24 Annual Healthcare Marketing & Physician Strategies Summit. Here's what we took away from the sessions.Cancer In Other WordsA reminder to understand ...read more