Review of Wainscot Health

Submitted by Rebecca MacGregor Rebecca on Friday, Feb 10, 2023

Wainscot Health has been an outstanding marketing partner for Holyoke Medical Center since early 2015. The team offers excellent creative insights and produces top-quality content for us. They help us educate our community and convey our strategic marketing messages in a way that’s engaging, visually appealing, and highly readable to our audience. Wainscot has been flexible and accommodating, and they understand our fast-paced healthcare environment and its challenges and opportunities. Wainscot has also worked with us on special issues of our magazine, including a 125th Anniversary commemorative edition, as well as a COVID-19 special issue. We’re very pleased with the collaborative partnership we have created, and I am happy to recommend Wainscot to other hospitals and systems looking for an effective publication partner.

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  • Print Publications

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We have the pleasure of working with Wainscot on our community magazine, and decided to use them for a book celebrating Clara Maass Medical Center’s 150th anniversary. Wainscot was able to pull together information from many different sources, and organize everything including chapter ideas, interviews, writing, reviews, design and production. When I received the printed book, I had just one word: WOW! The book makes our hospital look really good, the senior leadership team loves it, and we could not be happier with our experience.

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It was a pleasure to work with Wainscot Media. We engaged them for approx 5 years for the publication of a brand magazine for our hospital. The product was a beautiful 52-page publication and a total collaborative effort. While we provided our content and photographs, WM was invaluable in keeping us to a publication schedule, ensuring we made our deadline for publication and mailing. They even offered valuable readership information via a survey they facilitated. Everyone we worked with their on a regular basis was very pleasant to work with and the product was something we gladly showed around the community.

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I have known Carl Olsen and Wainscot (Previously Dowden) for many years and they have created outstanding creative content solutions from Newsletters, Magazines, Patient Journeys, eNewsletters to recent content audit and refresh. With their technology partner, Korcomptenz, they completed a web redesign project in a very timely 3 month period. See https://fixknee.com. I would most definitely recommend Wainscot as a content marketing and technology partner.

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