Consumer Engagement Track Sponsored by gSight
In this session, explore how AdventHealth Kansas City developed and used their Heart Health Risk Assessment (HRA) in combination with CRM to both convert digital leads and to demonstrate downstream ROI to the health system, resulting in a 68% lead conversion.
Learn from other health systems’ successful HRA initiatives and leave understanding how you can use a similar approach as a springboard to build audience engagement and to activate participation.
Presented by:
Kevin Weaver
Digital Marketing Manager
AdventHealth Kansas City
Tamara Cauton
Senior Account Director
LionShare
Greg Gossett
Head of Client Success
Unlock Health
Since 1995, LionShare has helped healthcare organizations turn data into actionable insights and execute marketing campaigns that deliver real results. Our proven CRM and Business Intelligence plat... Read more
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