LionShare on 01/24/2023 in Conference Sessions

Re-Engage Lapsed Patients

Re-Engage Lapsed Patients
JW Marriott Austin
110 E 2nd St, Austin, TX 78701, USA
04/17/2023 - 04/17/2023
1:30PM - 2:30PM

Engagement Strategies Track - Sponsored by IQVIA

Consumers know preventive care is important, but COVID disrupted the normal cadence. Hear how two systems used CRM to strategically target lapsed primary care and mammography patients and motivate re-engagement, resulting in a positive ROI. 

Examine how to implement landing pages that make the patient journey easier. Learn how to determine areas of success and opportunity.

Presented by:

Janice Lamy 
Chief Marketing Officer 
Franciscan Missionaries of Our Lady Health System

Stacey Nelson 
Marketing Director 
Parkview Health

Cheryl Hodgson 
Senior Account Director 
LionShare, Inc.


Since 1995, LionShare has guided healthcare organizations in the quest to link data to decision insights, execute automated marketing campaigns and drive better outcomes across the healthcare conti... Read more

110 E 2nd St, Austin, TX 78701, USA

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