Tools, Technology & Analytics Track
Sponsored by: Modea
In healthcare, customer relationship management (CRM) systems present a unique challenge. Effectively bettering your communication with patient, provider and caregiver audiences involves many moving parts among clinical, marketing and operational departments, data management, enterprise collaboration and more.
In this session, unpack the essential considerations when beginning your healthcare CRM adoption journey and hear successful case studies from the Cleveland Clinic that may spark ideas for your enterprise-wide implementation.
Presented by:
Matt Bakaitis
Senior Director, Digital Marketing & Communications
Cleveland Clinic
Tom Hileman
President
Hileman Group
Global Prairie is a purpose-driven marketing firm crafting business-building solutions that help our clients drive social impact and cultivate a healthier world. One part creative agency, one part... Read more
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