Posted By Medicom Health on 08/31/2021 in Webinar

Embrace Consumerism: Building a Post-Health System Brand

Embrace Consumerism: Building a Post-Health System Brand
09/15/2021 - 09/15/2021
3:00PM - 4:00PM

How COVID, Consumerism & Competition Require Health Systems To Rethink Marketing Strategy


This trifecta of disruption means health systems must take a completely new approach to brand, where the focus isn’t on promoting what makes you great but rather centering on the emotional motivators of the consumer.

Join us to hear Chris share how this radical approach has served some of the top brands in the world, such as Nike, Starbucks, and SoulCycle – and how it can work for you.

Start now! Defend your turf against new entrants like Optum and Walmart Health. Turn their own weapons against them.


In this 1-hour webinar:

  1. Why health systems must overhaul their approach to brand
  2. How to assess your readiness to tackle the challenge
  3. Examples of successful post-health system brands

REGISTER HERE


Presented by:

chris bevolo

Chris Bevolo – Chief Brand Officer at ReviveHealth
Chris is an award-winning author of several books including “Joe Public Doesn’t Care About Your Hospital,” and frequent keynote speaker and featured presenter on the topics of healthcare marketing and branding. At ReviveHealth, Chris’ primary role is to provide leadership and guidance in the areas of strategy, brand, marketing, digital, and change management to hospitals and health systems across the country. Over the past 20 years, he has worked with some of the largest and best known health system brands in the country. He is passionate about transforming the industry as a whole through speaking, authorship and advocacy.

About ReviveHealth
ReviveHealth, a WeberShandwick Company, works with brands who lead the way in health. Founded in 2009, ReviveHealth is one of the fastest-growing healthcare agencies in the industry, currently with 130 employees and offices in Nashville, Santa Barbara, Minneapolis, and Boston. ReviveHealth’s employees are pathfinders and future-builders, uncovering and creating opportunities using distinctive insights about people navigating health. Clients have included some of the top brands in the health and healthcare space, with agency services including branding, marketing, advertising, communications, media strategy and buying, issues management, and data-driven marketing and analytics. ReviveHealth has won dozens of industry awards, including Healthcare Agency of the Year in 2020 and Best Agency to Work For in North America in 2021. For more information, visit www.thinkrevivehealth.com


REGISTER HERE