Now more than ever, health systems must differentiate in the market to compete for consumer attention and loyalty. Your brand centers on your value proposition, but how do you know what yours really is?
In a competitive consumer environment, your value proposition has to resonate throughout the user journey, communicating your differentiators in meaningful ways, and driving the user experience to actually deliver on the brand promise.
Presented by:
Laila Waggoner
Chief Dot Connector
Strategy for Hire
Lauren Minors
Director, Partnerships & Marketing
Reason One
Dean Browell
Chief Behavior Officer
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Reason One is a full-service digital partner to the leaders and go-getters in healthcare. We provide strategy, design, content, development, and digital marketing services to hospital systems, foun... Read more
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