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Consonant Custom Media provides engaging, original and sustainable content marketing and storytelling for hospitals, health systems, academic health centers, nonprofits, foundations and others who want to make more meaningful connections with their communities of interest. We create original content that is truly consonant, or in harmony, with our clients’ brand values. Our brand of original, authentic storytelling – sharing real stories about real people – cuts through the clutter, creates genuine emotional connections and enables a deeper level of engagement. And engagement earns results – in perception management, relationship building and fundraising.
Submitted by Dave Morgan at USF Health Byrd Alzheimer Institute on Friday, February 11, 2022
I was CEO of the Byrd Alzheimer's Institute at the University of South Florida. We hired Consonant Custom to develop a semiannual publication highlighting the accomplishments and services for our center. They produced a magazine of extremely high content quality that was visually appealing to the lay public. I consistently had researchers come up to me at scientific conferences who had received our magazine and state it was the best academic magazine they had ever seen. I had lay people tell me they normally would not read this type of document but it was so visually appealing that it drew them in. A key element was top notch photography and the blending of the pictures and the text on the page that clearly avoided the multi-column rigidity of most academic magazine publications. I only wish I had continued to serve as CEO, but USF decided to take the space originally funded by the state for Alzheimer's research and use it for other purposes. I only wish we could have continued our relationship with Consonant Custom media.
Submitted by a verified client from a provider organization on Thursday, February 3, 2022
Steve Smith and the team at CCM are experts at crafting compelling stories that humanize brands. The print publications they produce are beautiful and impactful. They have a way of weaving patient and customer stories into a content marketing strategy that's a level above most flippant and flimsy content you see these days on digital channels.
CCM will elevate your nonprofit, foundation, or healthcare business. You'll stand out above your competition. Most importantly, they'll showcase the humanity of what you do.
Submitted by Ginya Carnahan, APR,CPRC at Dattoli Cancer Center on Wednesday, December 29, 2021
Steve Smith and Consonant Custom Media became a great virtual partner for me over a five year period, as together we created a special publication for cancer patients. "Journey" became an award-winning development tool for a small foundation. His advice and contributions were always right on point. He is pleasant and easy to work with - dependable and responsive to my sometimes quick needs. I recommend him highly as creative, dedicated and completely professional.
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