Reaching patients and community members with accurate, trustworthy health information is harder than ever in 2025. Online search results have been disrupted by AI summaries, while health misinformation continues to spread online like wildfire.
What if the problem of online influencers is also the solution?
Identifying Influencers and micro-influencers who can connect with patients as credible voices they trust can help your health system spread accurate, viral content.
Join us for a free webinar on Wednesday February 26 for a transformative 60-minute webinar that explores the pivotal role of influencer marketing in shaping the future of healthcare. This insightful webinar will explore how influencer marketing is shaping the future of healthcare, with real case studies to prove it.
Learn how strategic partnerships with healthcare professionals, patient advocates and digital influencers can:
Counter misinformation
With approximately 80% of internet users searching for health information online, influencers can serve as trusted messengers to correct misinformation and provide credible guidance.
Boost patient engagement
Nearly 70% of consumers trust influencer recommendations over traditional ads, making it a highly effective strategy for reaching health-conscious audiences.
Build trust
90% of respondents 18-24 years of age trust medical information shared by health professionals on their social media networks.
Navigate compliance
We’ll discuss best practices for working with influencers while maintaining HIPAA compliance and ethical integrity.
Don’t miss this opportunity to stay ahead in the evolving healthcare marketing landscape. Reserve your spot today!
Your Presenters:
Plain-English Health Care serves marketers, strategists, communicators, digital specialists, planners, C-suite executives, and business development professionals at hospitals, health systems, physi... Read more
