There is little doubt that the COVID-19 pandemic has profoundly reshaped the delivery of care in the United States. We have seen health systems rapidly deploy technologies that previously lacked broad adoption, like virtual care and chat assistants, seemingly overnight. However, we have also seen consumers, hungry for information about COVID-19 and available healthcare resources, eagerly adopt these methods of accessing care.
So as health systems navigate the current situation–and think about learnings from the past 6+ months–the conversation becomes how can health systems continue to invest in their digital front door to make it easy for patients to connect, transact, and interact with their organizations.
For one of our customers, Banner Health, this was a journey that began prior to COVID-19. The customer-obsessed organization, knew that in order to deliver upon their vision of “making healthcare easier so life can be better,” they would need to raise the bar on their consumer access experience. Using ProviderMatch, the organization has been able to transform their digital presence and expand convenient access online. Here are three learnings from Banner Health’s experience.
As a result, Banner Health was able to increase organic find-a-provider traffic by 35%, book 38% of online appointments after hours, and achieve a 99.8% accuracy rate for online booking. To learn more about their story and see more of their positive results, download the Banner Health Case Study.
The original version of this page was published at: https://www.kyruus.com/blog/insights-from-banner-health-how-transform-your-digital-front-door
Kyruus delivers proven provider search, scheduling, and data management solutions that help health systems match patients with the right providers across multiple points of access.
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