Why your website’s poor connective tissue might be costing you money
It’s fair to say that the experience of living through a pandemic has forever changed consumer behavior, especially for healthcare. Patients demand quality and affordability now more than ever, but what else?
Modea examined customer website behavior from three large health systems during 2020 to uncover lessons about how the use of digital tools has changed during the COVID-19 pandemic.
Understanding these trends will help you prioritize decisions regarding how to best serve your current and future customers on the web.
Download this new report today to:
Learn how the pandemic has forever changed value equation for healthcare
See real data and examples that show firsthand what customers value most on the web
Get 3 actionable next steps to get your team thinking about how to prioritize your customers’ needs
We help healthcare organizations identify the right digital strategies and create products that infuse control, transparency, and choice into the consumer healthcare experience.
Early in the new year, it’s customary to take some time to reflect on the past, set goals for the present, and plan for the future. Our team spent time reflecting on the ...read more
We recently stated in our “4 Lessons on Digital Transformation” article that mobile is the next critical platform. And although it is still early in the adoption curve, ...read more
Mobile usage by consumers continues to increase. Their expectations to use healthcare apps and tools in the same ways they are accustomed to (think Facebook, Marriot, or ...read more
Online tracking is nothing new. For years, companies have tracked users’ behavior using codes and scripts placed on a website or mobile app. The goal of online tracking has always ...read more