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Vendor Service Focus
What do they offer?


Helping Vendors Communicate Their Strengths.


Martech.Health set out to make the process of comparing and choosing vendors more efficient and accurate. One big challenge was tackling how Martech vendors could be divided according to their ares of focus.

There is a significant difference betweenn a vendor that focuses half of its resources and attention to CRM Software and Selection compared to a vendor that gives it 5% attention. But how can this be known during the vendor selection process?

This is where the Vendor Service Focus comes in to help. Martech asks all of its vendors to assign 100 points across over 40 service categories. When you search for a vendor that specializes in a specific industry, you will see results sorted based on the point distribution set by the vendors themselves.

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