Communication Strategies Track
Consumer insights are essential for making smart decisions. But how do you find the right data, analyze it, and use it to achieve your desired goal?
Learn the best data sources and how to access them. Examine the skill sets and tools needed for an effective insights function.
Presented by:
Kelly Faley
VP, Digital Marketing & Customer Contact Centers
Sharp HealthCare
Victor Reiss
System VP, Consumerism & Insights
UNC Health
Judit Tejada
Strategic Insights Consultant
Moffitt Cancer Center
Rob Klein, (Facilitator)
Founder & CEO
Klein & Partners
Rob Klein founded Klein & Partners with the purpose of helping healthcare clients find their brand voice through innovative market research services. Since inception, the company has grown ten-fold... Read more
Hotel, 555 S Main St, Salt Lake City, UT 84111, USA
View On Larger MapMarketing Plans, Communications and Market ResearchSaturday, September 7 | 8:00 a.m.–5:00 p.m. ANDSunday, September 8 | 8:00 a.m.–NoonThis popular SHSMD Credentials program—normally ...read more
Engagement Strategies Track - Sponsored by IQVIAUMC Health System transformed from “just” a county hospital to the market share leader by optimizing its brand's ...read more
Physician Relations & Sales TrackPhysician engagement drives hospital performance and growth. Examine the main components of the referral process and the impact on referring physicians’ ...read more
This is a 1.5 day intensive preconference session based on our annual online credential series.Dates/Time: 8am-5pm, Saturday, 9/10 8am-12pm, Sunday, 9/11Topics Covered:Part ...read more
Unlock High Performance, HIPAA-Compliant Marketing
Purpose built for Healthcare Marketing in a Privacy-Focused World