Balancing the Brand Care Team

Strategic Marketing Track - Sponsored by Wolters Kluwer

Marketers at Arkansas Children’s saw the benefit of working with a coordinated team of subject matter experts, both within and outside their organization. 

Hear how they orchestrate collaborative teams of best-in-class partners across the marketing spectrum to plan and deploy campaigns smarter, faster, and in line with systemwide goals.

Presented by:

Stephanie Pierce 
VP, Strategic Marketing 
Arkansas Children's

Joel Cessna 
Vice President of Sales 
Eruptr

Mickey Wildt 
Associate Director, Client Engagement 
Core Health

Lauren Minors 
Marketing Manager 
Reason One

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