The last time HHS updated its guidance surrounding the use of online tracking technologies, it sent shockwaves through the...
Posted By Freshpaint on 03/20/2024
Healthcare marketers have been very positively impacted by advances in technology over the past several years, allowing...
Posted By Freshpaint on 12/12/2023
Customer data platforms (CDPs) are an excellent choice for data management in many industries. But healthcare isn’t...
Posted By Freshpaint on 10/31/2023
By Michael Loftus, Vice President CRO and Academic Partnerships, Anju SoftwareWhat is a “true partnership?”...
Posted By Patients-Count on 10/25/2023
Having a local SEO strategy is crucial for any business with a physical location, but in the healthcare industry, it’s...
Posted By SocialClimb on 09/29/2023
To convince your IT department to invest in a CMS, you’ll need to speak their language.The healthcare industry today...
Posted By Yext on 09/29/2023
NOTE: This article was published in September 2023. Commentary on the status of legislation is accurate at the time of writing.No...
Posted By Infermedica on 09/28/2023
You’ve seen the signs that it’s time for a CMS migration: required maintenance and downtime is happening more...
Posted By Oshyn on 09/08/2023
Five years ago, McKinsey Global Institute stated in a discussion paper on AI use cases that marketing was one of the...
Posted By Invoca on 09/06/2023
Unlock High Performance, HIPAA-Compliant Marketing
Purpose built for Healthcare Marketing in a Privacy-Focused World