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Why Marketing Ops Should be a Top Priority for DSOs

Why Marketing Ops Should be a Top Priority for DSOs

In the race to expand, fold in new locations, and acquire new patients, many DSOs face problems of scale. In this blog post,...

Posted By Cardinal Digital Marketing on 06/30/2022

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Marketing Operations Marketing Ops DSOs Marketing Strategy Patient Experience Data-Driven Marketing

Providers are Onboard with Online Scheduling: What Healthcare Organizations Should Do Now

Providers are Onboard with Online Scheduling: What Healthcare Organizations Should Do Now

The rise of healthcare consumerism, growing demands for convenient self-service options, and the pandemic all contributed...

Posted By Kyruus on 06/28/2022

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Online Scheduling Patient Access Digital Access Digital Strategy Patient Experience

The Nuances of Marketing for a Children’s Hospital

The Nuances of Marketing for a Children’s Hospital

Healthcare marketing can sometimes be a delicate balance between affinity and action. That is especially true when marketing...

Posted By Hileman Group on 06/17/2022

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Marketing Strategy Children's Healthcare Marketing Patient Experience Content Marketing

Why Healthcare Systems Need a Unified Platform

Why Healthcare Systems Need a Unified Platform

Consumers increasingly use digital platforms to search for, evaluate, and choose healthcare providers. This digital experience...

Posted By Reputation on 06/17/2022

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Digital Experience Patient Journey Patient Experience Consumer Experience CX Reviews Patient Data

First-Party Data: What is it and 3 Steps to Use it in Healthcare Marketing

First-Party Data: What is it and 3 Steps to Use it in Healthcare Marketing

When it comes to target marketing in healthcare, nothing is going to help you strategize more than taking a closer look...

Posted By MHP / Team SI on 06/17/2022

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First-Party Data Marketing Strategy Content Marketing Patient Data Reviews Patient Experience

11 Marketing Strategies that Support Personalized Healthcare

11 Marketing Strategies that Support Personalized Healthcare

More companies are making high-quality healthcare easier to access and more affordable by embracing data and technology....

Posted By Healthcare Success on 06/17/2022

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Marketing Strategy Personalization Patient-Centric Marketing Digital Marketing Patient Experience

3 Ways To Meet the Digital Challenge From Retail Disruptors

3 Ways To Meet the Digital Challenge From Retail Disruptors

Health care’s digital transformation has been hastened by many factors, not the least of which is competition from...

Posted By The Society for Health Care Strategy & Market Development (SHSMD) on 06/17/2022

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Digital Transformation Digital Strategy Patient Experience Patient Access Telehealth Social Media

Taking an Analytical Approach to Patient Retention

Taking an Analytical Approach to Patient Retention

Engaging your customers at a deeper level involves building an ongoing relationship, and retention is critical if you want...

Posted By Mercury Healthcare on 06/08/2022

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Patient Retention Patient Engagement Retention Strategy Patient Satisfaction Patient Experience

Driving Financial and Marketing Success with Your Contact Center

Driving Financial and Marketing Success with Your Contact Center

When you board a plane, the flight attendants are there to greet you, and as you deplane, they wave you off as you arrive...

Posted By Silverline on 06/08/2022

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Contact Center Patient Experience Content Marketing Patient Acquisition Patient Journey

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