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First-Party Data: What is it and 3 Steps to Use it in Healthcare Marketing

First-Party Data: What is it and 3 Steps to Use it in Healthcare Marketing

When it comes to target marketing in healthcare, nothing is going to help you strategize more than taking a closer look...

Posted By MHP / Team SI on 06/17/2022

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First-Party Data Marketing Strategy Content Marketing Patient Data Reviews Patient Experience

Social Media in Healthcare: 7 Ways to Increase Consumer Engagement in 2022

Social Media in Healthcare: 7 Ways to Increase Consumer Engagement in 2022

Social media is an indisputable knowledge hub for every type of consumer, including the healthcare consumer.In the United...

Posted By Healthcare Success on 02/22/2022

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Social Media Consumer Engagement Social Media Marketing Content Marketing Digital Strategy

Ethical Data Use in Healthcare Marketing

Ethical Data Use in Healthcare Marketing

Practicing ethical data use in healthcare marketing is nothing new. HIPAA laws have made healthcare professionals consider...

Posted By MHP / Team SI on 02/11/2022

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Data Privacy Ethical Data Use Ethical Marketing Marketing Strategy HIPAA

How Healthcare Advertisers Can Target Audiences Without Third-Party Cookies

How Healthcare Advertisers Can Target Audiences Without Third-Party Cookies

Targeted advertising is powerful and effective.  It relies on data about who your audience is and what they are looking...

Posted By Healthcare Success on 02/11/2022

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Advertising Third-Party Cookies Data First-Party Data Marketing Strategy Digital Strategy

Marketing Trends for 2022

Marketing Trends for 2022

As we head into the second month of 2022, there are lots of thoughts about marketing trends headed into the new year. Here...

Posted By Greystone.net on 01/25/2022

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Marketing Trends 2022 Marketing Strategy Covid-19 Telemedicine Virtual Care Digital Care SEO

Google Delays Deprecation of 3rd Party Cookies

Google Delays Deprecation of 3rd Party Cookies

Lannie Byrd, chief operating officer at MHP/Team SI, discusses the latest news from Google announcing the delay of removing...

Posted By MHP / Team SI on 08/03/2021

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Google Cookies Third-Party Cookies User Identity

Marketers, how will you prepare for a cookieless future?

Marketers, how will you prepare for a cookieless future?

Consumers spend more time than ever getting information, consuming content and making purchasing decisions online. For many...

Posted By Coffey Communications on 07/28/2021

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cookies marketing cookieless digital data browser web

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