Your physicians are key influencers to your patient audience and within your health system. Incorporating their voice is...
Posted By Point Across Media on 08/14/2020
As part of our 'To The Point' blog, we've added a new video series. Our team gets in front of the camera...
Posted By Point Across Media on 07/14/2020
Friday, March 13, 2020, was the last day the majority of our staff was physically together. Since then – like the...
Posted By MHP / Team SI on 06/05/2020
In a very short amount of time, coronavirus has changed the way advertisers like us work. One big change is navigating how...
Posted By MERGE on 05/06/2020
Telehealth is changing the paradigm of healthcare – the provider is now being brought to the patient. COVID-19...
Posted By Point Across Media on 05/04/2020
Video is a big piece to a health system's overall content strategy. It complements existing content to build a clear...
Posted By Point Across Media on 02/19/2020
Marketing in healthcare presents challenges that most other types of businesses do not experience. It is the nature of the...
Posted By Point Across Media on 02/17/2020
The job of a videographer is an integral component to the success of a video shoot. Their role goes beyond being well-versed...
Posted By Point Across Media on 12/12/2019
Healthcare marketers understand the value of video. In some cases, marketing teams even have an internal production team....
Posted By Point Across Media on 10/29/2019
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