About OHO Interactive

OHO Interactive is a web and digital marketing agency. We help healthcare and higher education leaders elevate their brands and drive business results online. 


Since 1998, almost 150 hospitals, health systems, insurers, and universities nationwide have looked to us for insight and impact. 


  • Harvard University
  • Tufts Health Plan
  • Hebrew SeniorLife
  • Johns Hopkins University
  • Blythedale Children’s Hospital
  • Blue Cross Blue Shield of Vermont

We work exclusively with content-intensive websites with complex and highly-considered journeys. 

Using research to understand and prioritize audiences and needs, we ground our work in customer journeys. We excel at digesting large volumes of data and content and organizing and leveraging it to promote and support the brand. Finally, we’re fully integrated – we have all the skills in-house to complete any enterprise website engagement.


Research and Strategy

  • Digital strategy

  • User research

Digital Marketing


  • Paid campaigns

  • Search engine optimization

  • Analytics

UX and Design


  • User experience

  • Visual design

Content Strategy


  • Messaging architecture

  • Publishing governance

Development


  • Front-end development

  • CMS development

  • Integrations

  • In-house development team

Ongoing Website Support

  • Website maintenance

  • Site evolution



Resources

James Gardner , Director of Healthcare Strategy at OHO Interactive, recently spoke with Don Stanziano , Chief Marketing... read more

Article
02/26/2024

James Gardner , Director of Healthcare Strategy at OHO Interactive, recently spoke with   Douwe Bergsma ,... read more

Article
11/09/2023

Where will we see you in 2024? If you're a hospital or health system marketer, it's never too early to start making... read more

Article
09/11/2023

Too often during website redesign projects, a content strategy framework isn't even considered until the project is... read more

Article
06/13/2023

Blue Cross Blue Shield affiliates are a powerful force in health insurance, collectively serving over 115 million Americans.... read more

Article
05/25/2023

Healthcare organizations and health insurers can implement an inbound content marketing strategy to improve brand recognition,... read more

Article
03/29/2023

What are the essential 2023 marketing, communications, and web conferences for hospital and health system marketers? Who... read more

Article
02/15/2023

Drupal's always been a good website technology option for healthcare marketers, but its latest update makes it an even... read more

Article
02/08/2023

When we kick off a website redesign project with a client, one of the first things we discuss is an area where the bulk... read more

Article
01/31/2023

I’ve been thinking about Google Analytics 4 “migrations” all wrong. I knew we’d need to install... read more

Article
01/30/2023

While we write extensively about digital marketing trends and strategies at OHO, there are times when it’s far... read more

Article
01/30/2023
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Clients & Case Studies

Details

Employees: 51-200
Min. Project Size: $75k+
50% Focused on Healthcare
50% of OHO Interactive's customers are in the healthcare industry
Service Focus

Content Marketing accounts for 20% of their focus
Design accounts for 20% of their focus
Digital Marketing accounts for 20% of their focus
Digital Strategy accounts for 10% of their focus
Web Development accounts for 30% of their focus