News coverage and increasing concerns over the spread of the COVID-19 (Coronavirus) have created immediate challenges for organizations across industries. Here you’ll find helpful resources and supportive tactics to manage communications effectively with your customers and local communities during this time.
FOR CUSTOMERS:
Leverage the Reputation.com platform to deliver timely, accurate information and engage effectively with your customers.
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Download a starter document for suggested responses. Craft your own for bulk importing into your account.
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To help weather the storm, this toolkit provides you with crisis management solutions at no cost for 90 days.
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Learn three ways to keep your brand’s reputation intact during the COVID-19 crisis.
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Adam Dorfman, Dir. of Product at Reputation.com, walks through Google’s recently published help documents.
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FOR HEALTHCARE:
Here are 8 tips for simplifying communications with patients and the community, and easing the strain on your staff.
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Watch this on-demand webinar to learn strategies for communicating COVID-19 updates with patients, employees and the community, and see a demo of existing tools that can help.
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Maintaining business operations is challenging during this time and clear and thorough customer communications. This checklist will help you make sure you’ve covered all the bases.
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How healthcare providers can create a sense of connection and community, even when physical contact is limited. What other healthcare organizations are doing to boost morale among staff using online channels. What sentiment and conversation metrics healthcare organizations should be tracking during this crisis.
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FOR CROSS-INDUSTRY:
Schema.org — a collaborative, community activity that creates and supports schemas for structured data on the internet — has acted to make it easier for search engines to find an organization’s COVID-19-related updates. On March 16, they published Schema.org release 7.0, which includes fast-tracked new vocabulary to assist the global response to the COVID-19 outbreak. Following is more context on the news and why it matters.
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Is your brick-and-mortar location affected by COVID-19? Are you changing your hours of location, closing temporarily, or offering any special coronavirus-related services? Google needs you to let your customers know that on your Google My Business (GMB) page.
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Businesses that prepare for the unexpected through a detailed and practiced disaster plan have an advantage, even if COVID-19 isn’t the potential disaster they expected.
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The COVID-19 pandemic underscores how important it is to update the Q&A section on your Google My Business (GMB) listing along with your website.
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The original version of this page was published at: https://www.reputation.com/covid-19/
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