The coronavirus pandemic is rapidly changing the way we live, work and operate on a day-to-day basis. Here are some of our recommended best practices to ensure a solid plan for communication during this time.
Sometimes it takes a crisis to bring us back to what is really important – our personal and community health, but also the fact that we are all just one piece of a wide-spread, integrated global ecosystem. When so much seems out of our control, some things we can control, such as good judgement, thoughtful communication and empathy.
So, where do we go from here? We have been getting questions from clients about how to best communicate across a range of audiences, so we put together some recommended best practices and hope you find it helpful:
Don’t hesitate to ask questions and explore new avenues as every company is trying to manage unforeseeable next steps. MERGE has been ingrained in the healthcare and financial industries for decades – we understand both the impact a global crisis can have and the associated stress that our clients, colleagues, friends and families may be experiencing today and down the road. We are in this together as we embrace change and navigate these increasingly uncertain times in finding a new normal with confidence.
The original version of this page was published at: https://mergeworld.com/news/news-and-events/navigating-the-right-way-to-communicate-throughout-the-coronavirus-crisis?returnUrl=https://mergeworld.com/news
We are an award-winning marketing services firm that merges storytelling and technology to bring health, wealth and happiness to the world. People come to MERGE looking for a new way; for ideas and... Read more
Part Two of MERGE’s seven-part series on omnichannel marketing discusses the importance of understanding the thoughts, feelings, and behaviors of segmented targets in the field ...read more
If you’re in the business of reaching the niche audience that is health care providers, you’re probably feeling the squeeze of not being able to reach them online. You’re ...read more
Here at MERGE, we work on many challenger brands that are trying to grow against larger competitors.As an agency that is deeply rooted in the belief that data can drive insight, we ...read more
Are you taking full advantage of your medical partners?While medical teams at life science agencies are table stakes, the roles and responsibilities of the groups can vary widely. ...read more
Connect Patients to Care Faster With HIPAA-Compliant Maps
A Feature Rich Alternative to Google Maps