Digital Strategic Planning Track Sponsored by Reason One
Just as Billy Beane took an analytic, game-changing approach to build a winning baseball team, you too can build a marketing plan that ensures you hit your volume targets.
This presentation addresses your most pressing marketing plan questions like, "Is there really a proven calculation that tells what to spend on digital to hit volume budgets by service line?" Plus, you’ll walk away with marketing plan templates and access to a proprietary calculator.
Presented by:
Elicia Newcom Gregory
System Director, Marketing
Norton Healthcare
Kathleen Perley
Managing Director and Founder,
DECODE - an Unlock Health company
Unlock Health, powered by the recent acquisitions of Eruptr and DECODE and supported by a team of experts in ROI design and technology, is healthcare's first single-source growth platform. We conne... Read more
900 W Olympic Blvd, Los Angeles, CA 90015, USA
View On Larger MapPART 1 OF 3 - RESEARCH STAGE STRATEGIESHow to Grow Audience & Awareness in 2021Discover how to redesign and future-proof a content strategy that both empowers consumers and generates ...read more
Why Health System Marketing MUST Adapt Now to Google’s New Reality and Where to StartPatients increasingly seek healthcare information via online searches. The pandemic has only ...read more
How Message-Based Engagement Improves Patient Acquisition & SatisfactionDo you answer your phone? So why expect that patients and prospects will? Face it. We’ve shifted to ...read more
Nationwide, healthcare organizations are grappling with optimizing marketing investments while managing service access and capacity. Hear how marketing and finance leaders are working ...read more
Ask a Healthcare Lawyer: HIPAA Compliance for Healthcare Marketers
Your FAQs...Answered!